Category Archives: VIDEO

The new BMW Concept 8 Series previews a luxury 2-door with the Mercedes S-Class Coupe firmly in its sights

This is the new BMW Concept 8 Series – a flagship 2+2 coupe that has been designed to take on the Mercedes S-Class Coupe.

Revealed at this year’s Concorso d’Eleganza Villa d’Este in Italy, the close-to-production design study will morph into a showroom model next year; following in its footsteps will be a broadening lineup of new 8 Series models that’s set to include an 8 Series Convertible and 8 Series Gran Coupe.

“The number 8 has always represented the pinnacle of sports performance and exclusivity at BMW,” said Chairman of the Board of Management of BMW AG Harald Krüger. “The forthcoming BMW 8 Series Coupe will demonstrate that razor-sharp dynamics and modern luxury can go hand-in-hand.”

The concept is a long and rakish two-door coupe, which has a whiff of Maserati about its proportions. BMW, however, says that the car shows a ‘fresh interpretation of iconic BMW styling cues’. At the front, slender laser lights sporting a similar light signature to that seen on the new 5 and 7 Series flank an over-sized kidney grille. A carbon fiber front lip beneath is also said to underline the car’s ‘sporty and high-performance’ character.

Continue reading The new BMW Concept 8 Series previews a luxury 2-door with the Mercedes S-Class Coupe firmly in its sights

Football versus fast cars – what’s more exciting?

With the climax of the UEFA Champions League season on the horizon, Nissan – the official global automotive sponsor of the competition – has put football to the ultimate test, assessing whether the thrill of the game is more exciting than being a passenger in the iconic GT-R supercar.

In partnership with sports science experts at Loughborough University, Nissan fitted participants with wearable technology to monitor and gather a combined index of data. This included heart rate, breathing rate and electro-dermal activity, in order to examine the physiological effect excitement has, and ultimately determine which activity is more exciting.

Live match experiments took place during crunch UEFA Champions League fixtures and were compared to the reactions of passengers raced around by professional drivers in Nissan GT-Rs at the famous Circuit de Spa-Francorchamps in Belgium.

Nissan – the official global automotive sponsor of the competition - has put football to the ultimate test

When comparing the findings from the two sets of experiments, Dr. Dale Esliger from Loughborough University commented: “Previously we would have subjectively judged how exciting a crunch football fixture or being a passenger in a thrilling super car, like the Nissan GT-R, would be. The research conducted as part of the Nissan Excitement Index has allowed us to use innovative sensor data to understand the participants’ physical reaction to these exciting moments and thus make suggestions on what elements might be the most exciting.

Continue reading Football versus fast cars – what’s more exciting?

Aston Martin and Tom Brady Unite – Introducing ‘Category of One: Why Beautiful Matters’

Aston Martin announced recently the start of a new long-term partnership with Tom Brady, record-breaking National Football League star and one of the most renowned and respected athletes of all time.

In collaboration with Aston Martin’s VP & Chief Creative Officer, Marek Reichman, the designer currently responsible for creative direction of the Aston Martin brand and model range, Brady and Reichman will explore their affinity for The Love of Beautiful via a new content series entitled Category of One, premiering later this year.

“Tom is an inspirational leader and athlete who is clearly aligned with our view of Aston Martin,” said Reichman. “His performances on the football field – not just recently but throughout his career – are an inspiration for us all. My team and I are looking forward to this creative collaboration as we continue to roll out Aston Martin’s ‘Second Century’ plan.”

Aston Martin and Tom Brady Unite

Brady to Share Visualizations of Where He Sees Beauty

Brady will seek to share visualizations of where he sees beauty in his sporting moments, what he sees as beautiful in life, and what continues to compel him to pursue greatness after five Super Bowl wins and four MVP Awards.

Continue reading Aston Martin and Tom Brady Unite – Introducing ‘Category of One: Why Beautiful Matters’

Bentley Bentayga Falconry by Mulliner – An exquisite accessory for an ancient sport

Bentley has created the ultimate accessory for the falconry enthusiast, with the new Bentayga Falconry by Mulliner.

Hand-crafted by Mulliner – Bentley’s personal commissioning division – the Bentayga Falconry features a bespoke installation in the rear which houses all the equipment required for an enjoyable falconry expedition.

Bentley Bentayga Falconry by Mulliner ‎-01

At the heart of the Bentayga Falconry by Mulliner are two individual natural-cork-fabric-trimmed units: a master flight station and a refreshment case. These sit on a movable tray that allows for easy access. Inside the master flight unit is a special Piano Black veneered drawer – with a Saker falcon crest – containing GPS tracking antennas, tools, tethers for the birds and a 3.5” wooden handled Buck Knife.

Beneath this is a laser-embossed Hotspur hide stowage tray with individual compartments for the GPS bird tracking unit, binoculars and hand-crafted leather bird hoods and gauntlets. The refreshment case houses three metal flasks and durable cups, a blanket and refreshing face cloths.

Bentley Bentayga Falconry by Mulliner

Two individual perches are stored in a special natural-cork-fabric-trimmed case which slots into a hard pocket built into the side of the boot. A boot-floor and rear-sill protection cover – also in cork – is discreetly integrated into the rear of the Bentayga. Using this reversible feature in conjunction with the in-car perch, falconers can prepare their bird in comfort and shade.

Continue reading Bentley Bentayga Falconry by Mulliner – An exquisite accessory for an ancient sport

Peugeot 308: Writes a New Chapter in the Company’s Success Story

In unveiling the new-generation Peugeot 308 today, PEUGEOT is writing the latest chapter in the long story of its best-selling model. Stand-out exterior styling features start with an assertive vertical grille proudly framing the famous Lion badge, a superbly sleek bonnet, and a LED light signature at all trim levels.

Inside, the PEUGEOT i-Cockpit® boasts a capacitive touchscreen offering connected 3D satnav, new graphics, and optimally rapid access to functions. And the new Peugeot 308 brings in all the advanced driver assistance systems found on the new PEUGEOT 3008 SUV.

For superlative road performance there’s a choice of up-to-the-minute powertrains, such as the brand new BlueHDi 130 S&S engine or, most uncommon in this vehicle segment, a new eight-speed automatic transmission coupled with the BlueHDi 180 S&S engine. With new pollution-control systems on petrol and diesel versions, PEUGEOT is anticipating on the introduction of the Euro 6.c standard.

The New Peugeot 308-GEARS-01
Continue reading Peugeot 308: Writes a New Chapter in the Company’s Success Story

Moon Rover Audi Lunar Quattro Featured in “Alien: Covenant”

The moon rover Audi lunar quattro celebrates its film debut in Ridley Scott’s sci-fi blockbuster “Alien: Covenant” which premieres worldwide this May. Audi experts have developed the Audi lunar quattro in cooperation with the German start-up “Part- Time Scientists”. It will soon embark on an actual mission to space.

Director Ridley Scott has integrated the Audi lunar quattro into “Alien: Covenant,“ a new chapter in his ground-breaking “Alien” franchise. The crew of the colony ship Covenant, bound for a remote planet on the far side of the galaxy, discovers what they think is an uncharted paradise, but is actually a dark, dangerous world. When they uncover a threat beyond their imaginations, they must attempt a harrowing escape. In its film debut, the Audi lunar quattro is an integral part of the Covenant mission and is deployed to help Faris (Amy Seimetz) navigate and assess the challenging, unknown terrain of a new planet.

Incorporating the Audi lunar quattro into the film is part of the collaboration between Twentieth Century Fox and Audi. “The ‘Alien’ franchise is the best way for us to garner suitable attention for the moon rover developed by Audi, and to showcase Audi’s intelligent technologies in a visionary environment,” explains Giovanni Perosino, Vice President International Marketing Communication at Audi.

In its film debut, the Audi lunar quattro is an integral part of the Covenant mission and is deployed to help navigate and assess the challenging, unknown terrain of a remote planet

Continue reading Moon Rover Audi Lunar Quattro Featured in “Alien: Covenant”

The C5 Aircross: We Never Have an SUV Gone So Far

Citroën has revealed a daring compact SUV with a colorful and strong identity in a world premiere. Citroën’s interpretation of a compact SUV, C-Aircross marks a new stage for Citroën in the deployment of its product strategy. The C5 Aircross, a compact-sized crossover that looks unlike other sport utility vehicle, is on the road today.

Citroen C5 Aircross-Interior-01

The “people-minded SUV” is actually a Peugeot 3008 in disguise, albeit with a number of mechanical mods. The suspension system is arguably the biggest difference, with the C5 Aircross benefiting from Progressive Hydraulic Cushions. As a direct replacement for the Hydractive 3+ hydropneumatics offered in the second-gen C5, these babies are described as “unlike anything else on the market.”

Citroen C5 Aircross-Exterior

Continue reading The C5 Aircross: We Never Have an SUV Gone So Far

Nissan and NISMO Announce Global Motorsport Program for 2017

The 2017 motorsport season is about to start, and on behalf of Nissan, Takao Katagiri, CEO and president of NISMO, has now officially announced Nissan/NISMO’s motorsport activities for 2017. These are as follows:

  1. SUPER GT GT500

With sights firmly set on reclaiming the GT500 championship title, Nissan/NISMO will field four newly developed Nissan GT-R NISMO GT500 entries in 2017.

Having won the SUPER GT GT500 Championship two years in a row in 2014 and 2015, but missing out on a third consecutive title after leading the championship until the last event in 2016, NISMO will be back at the track with the driver pairing of Tsugio Matsuda and Ronnie Quintarelli in Nissan’s ace car #23.

Continue reading Nissan and NISMO Announce Global Motorsport Program for 2017

Honda Civic wins “Best Compact Sedan” of the year at the Middle East Car of the Year Awards 2017

Honda Civic won ‘Best Compact Sedan’ of the year adjudged by Middle East Car of the Year (MECOTY) 2017 held at ADNEC in Abu Dhabi on 30th March 2017. In addition to the MECOTY, the Civic has won ‘Best Small Car’ in the MotorWeek Drivers’ Choice Awards, Saudi Auto ‘Car of the Year’ award as well as ‘North American Car of the Year’ award. 

Honda Civic wins “Best Compact Sedan” of the year at the Middle East Car of the Year Awards 2017

The 10th generation Honda Civic was introduced in April 2016 with a 1.5L Turbo and a 2.0L Engine. Due to the success of the new model and to provide our customers with a wider variety, a 1.6L Engine grade was introduced in December 2016 as an entry-level grade option. The Civic offers a 5-grade line up with three engine sizes and a whole host of new and standard features depicting it as more modern, functional as well as an efficient sedan. Following the launch, regional sales of the Honda Civic rose by 93% this year. 

Continue reading Honda Civic wins “Best Compact Sedan” of the year at the Middle East Car of the Year Awards 2017

Bugatti Delivers First Chiron Super Sports Cars to Customers

This week, the doors of Bugatti’s “Atelier” at the brand’s headquarters in Molsheim opened for the delivery of the first customer vehicles in the Bugatti Chiron1series.

Bugatti Delivers First Chiron Super Sports Cars to Customers

Continue reading Bugatti Delivers First Chiron Super Sports Cars to Customers