Category Archives: DEBUTS

Cadillac Sheds Light on Its Next Level of Race-Inspired Cars at DIMS 2017

With track-honed design, chassis and suspension elements, the Cadillac V-Series of vehicles are dual purpose luxury performers, ideal for Middle East customers, with true track capability straight from the factory, blended with sophisticated and refined features. Represented by the 2018 ATS-V and CTS-V models at the Dubai International Motor Show 2017 (14-18 November), the Cadillac V-Series is inspired by top-of-the-line, race-ready vehicles, tailor-made to bring stunning performance to everyday driving.

Over ten years since the first-generation V-series was produced, the 2018 ATS-V and CTS-V models incorporate unique performance elements with components from top automotive suppliers, and segment-leading company-exclusive technology.

Cadillac Sheds Light

The smallest and lightest V-Series car with technology enhancements, the Cadillac ATS-V, available in both sedan and coupe, delivers remarkable power and performance. Powered by the Cadillac Twin Turbo V-6, the ATS-V boasts an impressive 464 horsepower (346 kW) and 445 lb-ft of torque (601 Nm), enabling 0-100 km/h performance in 3.8 seconds and a segment-best top speed of 304 km/h.

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GMC Premieres Desert Fox Middle East concept vehicle at Dubai International Motor Show

The Desert Fox Middle East Concept Truck that was unveiled at the show was created exclusively for the Middle East region where GMC’s trucks are respected for their ability to work hard, and desired for the premium quality they deliver. Based on the 2018 Sierra 1500, this Concept Truck echoes the look and feel of the original, while bringing it up to date.

GMC Desert Fox Middle East concept vehicle

Combining the purposeful exterior styling of the 2018 Sierra 1500, with its large front grill and headlamps that feature GMC’s signature LED lighting, with a similar desert color and motif application to that of the original model, the Desert Fox Concept Truck simply demands attention. It is designed with a range of features, courtesy of GM-certified accessories such as a sports bar, performance exhaust system and LED roof lights, complemented with exclusively developed prototype parts, including off-road front and rear bumpers, Baja style fenders, desert terrain tires, beadlock wheels, front recovery winch and Desert Fox theme stripes.

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The All-New Mazda CX-5 Will Be Debuting in Dubai Motor Show 2017

The all new CX-5 which refines every aspect of Mazda’s design and technology will be debuting in the Middle East at the Dubai International Motor Show on November 14, 2017.

The All-New Mazda CX-5-07

The slogan for the development of the all new CX-5 was “an SUV all customers will enjoy” – born of a desire to provide every driver and their passengers with driving pleasure and a deeper relationship with the car.

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The Rolls-Royce Dawn Black Badge Marks the New Chapter of the Black Badge Series

Abu Dhabi Motors hosted a first look at the eagerly anticipated Rolls-Royce Dawn Black Badge at the Yas Marina Circuit. Attendees were granted a behind-the-scenes look of the new Dawn Black Badge with live demonstrations of its features.

The Dawn is given a new and darker sensual dimension through its suite of Black Badge engineering and design treatments.

Dawn Black Badge

The Black Badge story

Since it was launched in 2016, Black Badge has become the most commanding presence on the super-luxury landscape. Its authentic Bespoke engineering and design approach has answered the demands of those customers who have said “Build us a Rolls-Royce like no other”.

Black Badge is Rolls-Royce’s response to a small and select group of clients who have asked the marque for motor cars with specific, focused characteristics that reflect their different take on life, success and the luxury they consume. These people choose to define themselves differently from their wider social group; a subset within a subset.

For over a century such individuals, possessed of a dark and restless spirit, have been drawn to Rolls-Royce’s unique allure. Luminaries including Sir Malcolm Campbell, Howard Hughes and Muhammed Ali have all shared the marque’s founding philosophy; an uncompromising refusal to accept the status quo and a constant yearn to innovate, create and advance.

Dawn Black Badge Reveal

Their restless spirit was also shared by the marque’s co-founder; himself one of the great disrupters of his day. The Honourable C.S. Rolls was a man in a hurry. Not satisfied with fundamentally altering the road-car landscape, he sought more and pursued his appetite for advancement and adventure in the air; a passion that would ultimately lead to his untimely demise aged just 33.

It is this indomitable spirit that, since the launch of Black Badge, has captivated so many of today’s young owners, who are drawn to Rolls-Royce in the knowledge that no other luxury house is possessed of the vision and flexibility to meet their demands both in design and engineering terms. Indeed, Black Badge serves to amplify the inherent characteristics that have driven so many new, younger patrons of luxury to the marque.

In conceiving Black Badge versions of Wraith, Ghost and now Dawn, the marque’s Bespoke designers and engineers drew upon their instinctive understanding of the unique lives of these extraordinary men and women to create both design and engineering treatments that perfectly amplify the inherent values of these great Rolls-Royces.

Dawn Black Badge Interior

Dawn Black Badge

Created to satisfy overwhelming demand from a new breed of Rolls-Royce patrons, Dawn Black Badge stands as the most luxurious, social and sensual space from which to take in the night air. This most glamorous, uncompromising expression of open-top luxury is given a new and darker sensual dimension through its suite of Black Badge engineering and design treatments.

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Volkswagen Unleashes Sedric, the New Self-Driving Car

Sedric is an electric powered vehicle, which has been designed from scratch as an autonomous vehicle. The mobility concept was designed as part of Volkswagen’s ‘Together – Strategy 2025′.

Volkswagen Sedric-01

“At the Volkswagen Group, we want to play a leading role in driving forward the transformation into a new era. We want to structure this process and we are therefore also increasing the pace of development and intensifying investments in these important innovative fields of digitalization and autonomy. We have also created a new structure within our organisation to achieve this. This will empower the Volkswagen Group to advance from being an automotive manufacturer to become a leading mobility provider. Our vision is to become a leading provider of sustainable mobility by the year 2025,” commented Dr. Ulrich Eichhorn, Head of Research and Development, Volkswagen Group.

Volkswagen Sedric

The car will carry 2 + 2 passengers, and has been designed for easy access and usability for users with all levels of mobility included disabled and visually impaired passengers.

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The 40-series Land Cruiser: A Delicate Balance Between Classic and Modern

After establishing a reputation for quality restorations of Land Cruisers, Toyota company wanted to push the limits, and design a 40-series Land Cruiser to meet the demands of modern driving, while honoring the timeless beauty of the original design.  

Car fans love the rugged features of the 40 Series. They love its simplicity. They love its utilitarian approach… but often times, they wanted a little more.

 The 40-series Land Cruiser

A classic Land Cruiser that could be used for a quick spin around town – or on a weekend trip to the beach – but given the opportunity, a vehicle that could be pushed hard…. on and off-road.

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Kona: Sets New Standards for the B-SUV Segment

Hyundai has unveiled the latest vehicle in its expanding line-up of stylish SUVs, the Kona compact SUV. With a strong, impactful design and uncompromising individuality, the Kona is designed to appeal to modern customers with active lifestyles.

The Kona joins Tucson, Santa Fe and Santa Fe Sport in a growing line-up of Hyundai SUVs that feature progressive design with high interior refinement and spaciousness.

The 2018 Kona

“With the Kona, we have created a stylish and highly functional compact SUV, perfectly suited to the needs of customers who pursue challenging, action-filled lifestyles,” said Euisun Chung, Vice Chairman of Hyundai Motor Company. “We aim to set new standards for the compact SUV segment, with appealing design, cutting-edge connectivity and class-leading safety features.”

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Nissan KICKS MY17‎: A Fresh Offering to the UAE’s Crossover Segment ‎

Nissan has recently revealed in the UAE the highly anticipated, all-new Nissan KICKS MY17 to fleet customers – the vehicle that is set to take on the compact crossover segment in the UAE with its fresh design and avant-garde technology.

Nissan KICKS MY17‎-01

KICKS MY17 is being launched with a fresh philosophy and state-of-the-art features that reflect a radical attitude and a daring spirit. In addition to projecting dynamism and agility, it is designed to enhance and simplify day-to-day life – functional and practical from every perspective, it is a vehicle created to take the stress out of city driving. The car has both the looks and the driving capabilities to confidently take on the city, and is also ideal for people that thrive on expressing their individuality.

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The new BMW Concept 8 Series previews a luxury 2-door with the Mercedes S-Class Coupe firmly in its sights

This is the new BMW Concept 8 Series – a flagship 2+2 coupe that has been designed to take on the Mercedes S-Class Coupe.

Revealed at this year’s Concorso d’Eleganza Villa d’Este in Italy, the close-to-production design study will morph into a showroom model next year; following in its footsteps will be a broadening lineup of new 8 Series models that’s set to include an 8 Series Convertible and 8 Series Gran Coupe.

“The number 8 has always represented the pinnacle of sports performance and exclusivity at BMW,” said Chairman of the Board of Management of BMW AG Harald Krüger. “The forthcoming BMW 8 Series Coupe will demonstrate that razor-sharp dynamics and modern luxury can go hand-in-hand.”

The concept is a long and rakish two-door coupe, which has a whiff of Maserati about its proportions. BMW, however, says that the car shows a ‘fresh interpretation of iconic BMW styling cues’. At the front, slender laser lights sporting a similar light signature to that seen on the new 5 and 7 Series flank an over-sized kidney grille. A carbon fiber front lip beneath is also said to underline the car’s ‘sporty and high-performance’ character.

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Honda Launches the Completely Redesigned and Reengineered ‎All-New 2017 CR-V

Honda Motor Co. Africa and Middle East Office announced the launch of the All-New 5th Generation CR-V at the Waldorf Astoria, Ras Al Khaimah, U.A.E, earlier this month. The completely redesigned and re-engineered 2017 CR-V boasts of bold new styling, a more premium interior and a host of new features and technologies aimed at enhancing CR-V’s status as the outright benchmark in the highly popular compact SUV segment.

Honda CRV-108

The New CR-V targets the highest levels of quality and driving refinement in its class with top class steering precision, ride comfort, body control and cabin quietness. The New CR-V comes in four grades namely, DX and LX in 2 Wheel Drive (2WD) and EX and Touring in All Wheel Drive (AWD).

Honda CRV-100

New Powertrain and Chassis Technology

At the heart of the 2017 CR-V is a 2.4-litre DOHC, direct injected i-VTEC engine that is mated to a smooth shifting and sporty continuously variable transmission (CVT) with Honda G-Shift control logic. The 2.4-liter engine generates 184-horsepower @ 6400rpm and a torque of 244NM @ 3900rpm. The fuel consumption statistics of the CR-V are 15.5km/L for the DX and LX grades and 14.7km/L for the EX and Touring grades.

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